Substrakt
Brand Film
A brand film produced for digital agency Substrakt, exploring who they are and what they do.
More from this project
A look at how we work
A brand film with personality.
The Challenge
We created a brand film for Substrakt that introduced the business in a way that felt genuinely like them: friendly, curious, smart and welcoming. The film was designed to support recruitment, onboarding and wider brand building, while giving audiences a real sense of Substrakt’s people, culture, values and the sector they work in.
The Method
We spent time getting to know the team before filming, identifying the right contributors and shaping a creative approach that felt natural rather than overly corporate. Filming across Birmingham and London allowed us to capture both working life and more relaxed team moments, helping the personality of the organisation come through on screen.
What We Delivered
A flexible suite of content built to work harder: two three-minute deep dives, a clear introduction to Substrakt and what they do, a recruitment film and an animated explainer — plus 60- and 30-second social cutdowns of each. One production, plenty of useful content for recruitment, onboarding, marketing and social.
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